Why your med spa needs a website
Med spa clients are doing their research. They are comparing providers, reading about procedures, and evaluating credentials long before they book a consultation. Your website is where that research happens, and it needs to balance clinical credibility with the luxury aesthetic that justifies premium pricing. A polished, informative site builds the confidence that gets someone to invest in aesthetic treatments.
This template strikes that balance with a luxurious yet clinical design. Gold accents and soft tones convey premium quality, while the layout organizes treatments by category -- injectables, laser treatments, body contouring, skin rejuvenation -- so clients can easily find and understand the procedures they are considering.
Whether you offer Botox and fillers, laser treatments, CoolSculpting, chemical peels, or a full menu of aesthetic services, this template presents your practice as the trusted authority clients are looking for. Membership programs, before/after galleries, and provider credentials all work together to convert educated browsers into booked consultations.
What's included
- Injectable treatment pricing (Botox, fillers)
- Skin rejuvenation services (lasers, peels)
- Body contouring (CoolSculpting, RF)
- Membership tier programs with benefits
Frequently Asked Questions
Is this med spa / aesthetics website template really free?
Yes, this med spa / aesthetics template is completely free to download and use. No credit card required, no hidden fees. You can use it for personal or commercial projects.
Do I need coding skills to use this template?
Basic HTML knowledge is helpful but not required. The template uses clean, well-commented HTML and CSS that you can easily customize by changing text, images, and colors.
What pages are included in this template?
This template includes 4 professionally designed pages: Home, About, Treatments, Contact. All pages are fully responsive and work on desktop, tablet, and mobile devices.
Can you build me a custom website?
Yes. If you need something beyond what a template can do, we design and build custom websites and web apps from scratch. eCommerce, booking systems, membership sites, client portals, and more. Learn more about custom builds.
What should a med spa website include?
Treatment descriptions organized by category, provider bios with medical credentials, before/after photos (with consent), pricing or price ranges, a consultation booking form, and information about your facility. Membership or loyalty programs should be prominent if you offer them. FAQ sections for specific treatments (like Botox or laser hair removal) also perform well in search.
How do med spas get new clients online?
Create detailed content for each treatment you offer -- "Botox," "lip filler," "laser hair removal," "CoolSculpting" -- each is a high-volume search term. Before/after galleries drive consultations. Google Business Profile with reviews and photos builds local visibility. Many med spa clients discover providers through specific treatment searches, not generic "med spa near me" queries.
Should a med spa website show treatment pricing?
Show starting prices or price ranges. Med spa clients expect premium pricing but they also comparison shop. "Botox starting at $12/unit" or "Hydrafacial from $199" gives enough information for clients to self-qualify. Full transparency on pricing builds trust and positions you as confident in your value rather than hiding behind "call for pricing."
How important are before/after photos for a med spa?
They are your most powerful conversion tool. Aesthetic treatments are results-driven -- clients want to see what they can expect. High-quality, consistent before/after photos for each treatment category dramatically increase consultation bookings. Always get written consent, use consistent lighting, and show realistic results. Overpromising with edited photos backfires.
Ready to make it yours?
Download the template and customize it yourself, or let us handle everything. We set up hosting, add your content, and launch your site.
Need help getting online? Check our free hosting guide.