Why your auto detailing business needs a website
Auto detailing is a premium service, and your website needs to reflect that. Clients spending hundreds on a detail expect a business that presents itself professionally from the first touchpoint. A sharp website with high-quality before/after photos and clear package pricing signals that you take your craft as seriously as they take their car.
This template uses a luxury aesthetic with dark backgrounds and gold accents that immediately communicates premium quality. The layout is built around package tiers -- the way most detailing businesses sell their services -- so clients can compare options and choose the right level of service for their vehicle and budget.
Whether you are a mobile detailer, a fixed-location shop, or a ceramic coating specialist, this template presents your work at its best. Before/after showcases prove your results, tiered pricing helps clients self-select, and vehicle-specific testimonials add credibility with enthusiasts who care about the details.
What's included
- Premium high-end design
- Service package tiers with pricing
- Before/after showcase sections
- Testimonials with vehicle types
Frequently Asked Questions
Is this auto detailer website template really free?
Yes, this auto detailer template is completely free to download and use. No credit card required, no hidden fees. You can use it for personal or commercial projects.
Do I need coding skills to use this template?
Basic HTML knowledge is helpful but not required. The template uses clean, well-commented HTML and CSS that you can easily customize by changing text, images, and colors.
What pages are included in this template?
This template includes 4 professionally designed pages: Home, About, Services, Contact. All pages are fully responsive and work on desktop, tablet, and mobile devices.
Can you build me a custom website?
Yes. If you need something beyond what a template can do, we design and build custom websites and web apps from scratch. eCommerce, booking systems, membership sites, client portals, and more. Learn more about custom builds.
What should an auto detailing website include?
Service packages with clear pricing and what is included at each tier, before/after photos of your best work, the products and techniques you use, your service area (especially if you are mobile), and an easy booking or quote request form. Ceramic coating and paint protection film deserve dedicated sections if you offer them -- they are high-value search terms.
How do auto detailers get clients from their website?
Before/after photos are your most powerful marketing asset. Showcase dramatic transformations and tag them with vehicle makes and models. Target specific services in your content -- "ceramic coating," "paint correction," "interior detailing" -- each one captures different search intent. Google Business Profile and reviews from enthusiast communities also drive high-value leads.
Should a detailing website show exact prices?
Show package pricing with starting prices. "Exterior Detail from $150" or "Full Correction from $500" gives clients a framework without boxing you in on custom work. High-end services like ceramic coatings often need a consultation, so offering a free quote for those while pricing standard packages works well.
How important is photography for a detailing website?
It is everything. Auto detailing is visual work -- clients want to see the mirror finish, the flawless paint, the pristine interior. Invest in good before/after photos with consistent lighting. Show different vehicle types and colors. A gallery of transformations is more convincing than any service description you could write.
Ready to make it yours?
Download the template and customize it yourself, or let us handle everything. We set up hosting, add your content, and launch your site.
Need help getting online? Check our free hosting guide.